Our Story

Our Story

Our Story (in a nutshell) In 2004, the two of us – Ann Betz and Ursula Pottinga, professional coaches, leadership trainers, and dear friends – stumbled across a basic theory of human effectiveness and existence: the idea that we are always operating out of two...
Choice Magazine, Feb 2025

Choice Magazine, Feb 2025

Ann on Coaching Consciousness: How Neuroscience helps coaches do more in Choice Magazine, February 2025 Download PDF Beyond the Page Podcast with Ann Coaching Consciousness: How neuroscience helps coaches do more  ...
Credentials Matter

Credentials Matter

7/30/2024 03:00 PM Credentials Matter #neuroscience #coaching #icfcoach #credentialsmatter #professionalcoach #lifecoach #executivecoaching #credentialsmatter #professionalcoach There have always been people in the coaching world who simply called themselves coaches...
Choice Magazine, Feb 2023

Choice Magazine, Feb 2023

Ann on Coaching and the Brain: past, present, and future, in Choice Magazine, Fall 2023 Download PDF Beyond the Page Podcast with Ann The Convergence of Neuroscience and Coaching: Cultivating Thought Leadership and Transformation...
Emerging Consciousness 2021

Emerging Consciousness 2021

Emerging Consciousness 2021 with Ann Betz The Emerging Consciousness global online festival is a platform that brings together transformative coaches, visionary artists, and cultural creatives to explore and expand consciousness. Hosted by Tammy Mensch, the event...
Why is it so Important to Make Trainings Brain Friendly?

Why is it so Important to Make Trainings Brain Friendly?

How many times have you invested in a ticket to an exciting conference or seminar, only to find yourself feeling overloaded with information, exhausted by the long hours, and unsure how to integrate what you’ve learned? What if rather than packing in...